Showing posts with label seo. Show all posts
Showing posts with label seo. Show all posts

Infographic: 11 Amazing Hacks That will Boost Your Organic CTRs

11 Amazing Hacks That will Boost Your Organic CTRs

Got great content and rankings, but still not getting clicks from organic search? Columnist Larry Kim shares tips and a fantastic infographic on how to improve your organic click-through rates.

Infographic: 11 Amazing Hacks That will Boost Your Organic Click-Through Rates

Now that you’ve seen the infographic, here are some bonus insights on these subjects that we didn’t have room for.
  1. Identify your content with the lowest CTR
  2. Avoid keyword-focused titles
  3. Use emotional triggers
  4. Write in persona
  5. Use a numbered list
  6. A proven formula for super-clickable headlines
  7. Add power words to your description
  8. Use descriptive URLs
  9. Try out many DIFFERENT headlines
  10. Audition your headline ideas with Google AdWords
  11. Test your headline ideas with Facebook posts

15 of Google’s Limits You May Not Know Exist

Do not get caught off guard by limitations you didn't know about! Columnist Patrick Stox shares 20 Google limitations that may affect SEO  (Search Engine Optimization) efforts.

15 of Google’s Limits You May Not Know Exist

Google has many different tools, and keeping in mind that they handle massive amounts of data, even Google has its limits. Here are some of the limits you may eventually run into.
  • You can add up to 1,000 properties in Google Search Console
  • Google Search Console will show up to 200 site maps
  • Disavow file size has a limit of 2MB and 100,000 URLs
  • Render in Google Search Console cuts off at 10,000 pixels
  • Google My Business allows 100 characters in a business name
  • 10 million hits per month per property in GA (Google Analytics)
  • Robots.txt max size is 500KB
  • Sitemaps are limited to 50MB (uncompressed) and 50,000 URLs
  • Google’s crawl limit per page is a couple hundred MBs
  • Keep the number of links on a page to a few thousand at most
  • 5 redirect hops at one time
  • Google search limits to 32 words
  • 16 words on alt text
  • YouTube maximum upload size is 128 GB or 12 hours
  • Google Keyword Planner limits you to 700

The Advantages of Using SEO for E-commerce Websites

Ecommerce websites wish to trust inbound strategies expected more accessible and attract visitors to convert. SEO is a well known of them. It can certainly improve your visibility in SERP results. Let’s bring to a focus on the advantages of using SEO (Search Engine Optimization) for ecommerce websites..

The original infographic source is available:

What Should we Expect in the Next Few Months in Terms of SEO for Google?

A video from Matt Cutts, today answers some of the questions about What Should we Expect in the Next Few Months in Terms of SEO for Google?

The question Matt asked and answered was, “What should we expect in the next few months in terms of SEO for Google?”

Here are the 10 points Matt addressed in his video, followed by the video itself:
  1. Penguin Updates
  2. Advertorials
  3. Spammy Queries
  4. Going Upstream
  5. Sophisticated Link Analysis
  6. Improvements On Hacked Sites
  7. Authority Boost
  8. Panda Sympathy
  9. Domain Clusters In SERPs
  10. Improved Webmaster Communication
When it comes to the conclusion of this video, Matt Cutts describes the goal of all these changes is to reduce the number of website owners doing black hat spam techniques from showing up, while giving smaller businesses that are more white hat the chances to get ranking better in Google.

Here is the video for you all to watch:

How to Boost SEO (Search Engine optimization)?

Search engine optimization is the main aim of any search engine marketer or online marketers. The major reason behind this is the growing competition in the online industry, higher traffic to your website is critical to success. Here are few tips to boost your SEO rankings.

One of the first step towards this doing extensive keyword research. Any SEO process begins with sorting of keywords and research. Few SEO experts are very impatient and are in rush to implement their own ideas. Well, this only keeps them altering their efforts resulting in to loss of time and traffic to their website. Keyword research for professional SEO results needs a lot of intelligent calculations along with patience. Besides this you ought to use best tools for doing keyword research to get best SEO results. For example, you have Google Keyword Tool; here you will find an exact amount of month wise searches.

You must have good, original and optimized content. SEO based content or article writing is the best part on a web page. Both, the human beings and the search engine crawlers simply love to read out some effective and original content that is full of correct and useful information. Consequently, there should a well-organized use of article writing techniques. A good quality and optimized content comprises the right balance of utilized keywords throughout the content. Typically which must in the range of 5% to 6%.

Next step is optimization of Web Page. Search Engine Crawler simply reads the HTML code of your web-page and so it must be properly optimized to drive the crawlers to the accurate areas as well as the content of the website. Place the keywords in title as well as the description, also use the keywords uniformly in the entire content you will be putting on your website. Ensure that you also put H1 to H6 tags with the keywords. Even the Alt Tags should be used on the images wherever it is possible. Another thing you can do is writing articles and press releases and submitting it to various articles submission sites.

If you are willing for optimizing your website you will find many Search Engine Marketing Firms to seek advice from.

Difference between Search Engine Optimization & Search Engine Marketing

"Search Engine Optimization" (SEO) and "Search Engine Marketing" (SEM) are two ways, which may really help you to accelerate the flow of web traffic into your site. Basically, search engine optimization is one of the parts of search engine marketing. SEM would also incorporate the aspects of advertising and paid inclusion into your site.

Search Engine Marketing and Search Engine Optimization differentiate two of the most important parts of website promotion, which are as mentioned below.

SEO: SEO is Search Engine Optimization and the practice you use in getting your pages to place well on search engine results. SEM is Search Engine Marketing and encompasses purchasing advertising space on search engine result pages. Sponsored listings are SEM. Both are associated to each other. While using Google Ad words, the better you optimize your pages for search, the less you shall be paying for your chosen keywords in the PPC campaign and the better placement your ads shall get.

Search Engine Optimization (SEO): It is essentially a factor of Search Engine Marketing (SEM). SEO is the work of promoting a website for Natural or Organic search engine listings. SEO plays an important role in a search engine marketing campaign.

Search engine marketing (SEM): It is a procedure of marketing a website through Internet search engines; whether by improving rank in natural or organic listings, paid or sponsored listings or a mixture thereof.

A complete search engine marketing campaign is inclusive of the tasks mentioned below:

Search Engine Optimization (SEO)
Directory Submission Management
ROI and performance monitoring and reporting
Search Engine Submission Management
Pay-for-placement management (includes pay-per-click)
Paid inclusion and trusted feed programs
Link popularity / reputation development

Therefore, do not be confused by the Search Engine Marketing with Search Engine Optimization. Now you know the difference between SEO & SEM well, it is not as difficult as it seemed initially. Finally, Search engine optimization is just one of the parts of search engine marketing.

Guidelines for a Successful SEO Business...!

This article is directed to all those who wish to expand and popularize their business, using the most powerful tool of today, i.e. SEO. SEO simply means Search Engine optimization. This article will serve as the best guide for all the newbie’s, entering the business. People without any knowledge and experience in SEO will benefit the most from it.

Below given are some of the most important steps for a Successful SEO business:

Competitive Intelligence - Know your competitors very well. Collect information about their rankings, which is connecting them, why, etc, all possible details. It will aid you to decide upon the resources as well as the expense for the SEO efforts you make.

Keyword Research - This is the most significant step in SEO process. So, do not take it lightly, focus on this aspect to your maximum.

Web Development and Design - While creating new website, ensure that your design is search-engine friendly. It should appeal to the users at a glance.

Site Maps - The bigger search engines enable the webmasters to submit sitemaps through a webmaster comfort. Get your website registered with the search engines only for the free delivery of statistics and reports offered by them that are indeed valuable for your SEO business.

Content Building - Content is the heart of your website and so, you need to ensure that your website is enriched with a quality and understandable content. The content should not be directed towards praising your site, but also something that will increase traffic and exposé your SEO business.

Traffic Analysis and Ranking - It is important to see where you are standing today in order to make a comparison with the information in future. You must have set your goals and now it’s time to check out, if they all are accomplished. Enhancing ranking is of great significance in SEO; however more essential is the traffic generated towards it.

Link Building - Internet is referred as net because of the links. There are numerous websites that are willing to get linked with you; however they are not aware of you and your content. You can assist them in finding your content as well as getting linked to you.

These were some of the most useful and effective tips for a Successful SEO business. I hope these would prove beneficial to you and have added light in your existing knowledge.